| RELEASED | 1978 | PRICE (YEN) | 7,500 | MODULE | 52 | |
| FUNCTION | SECOND | ○ | ALARM | - | BEEP | - |
| DAY OF WEEK | ○ | SW | 1/100 | LIGHT | ○LEFT | |
| YEAR | - | DT | - | BUTTON | FRONT 4 | |
| FEATURES | "Black Quartz", the world's first model with a hard resin case | |||||
The CASIO F-100 was the world's first wristwatch with a hard plastic case, launched in 1978.
CASIO, a latecomer to the watchmaking industry, succeeded in reducing the cost of digital wristwatches by adopting a hard plastic case for the F-100, and this success is considered to have been the basis for the success of subsequent G-SHOCK and other models.
The selling price of the F-100 in 1978 was 7,500 yen, less than half the price (15,500 yen) of a stainless steel body model (52QS-14) that used the exact same module (Module 52).
However, the F-100 was adopted as the wristwatch of Ellen Ripley, the main character in the movie "Alien" (1979) (the original model consisting of two F-100s connected vertically), and has long been a particularly popular model among older digital watches, especially in US.
The F-100 fetches much higher prices than the 52QS-14 at online auctions.
![[CASIO F-100]](../img/CASIO_F-100_02.jpg)
![[CASIO F-100]](../img/CASIO_F-100_03.jpg)
All four of the F-100's control buttons are located on the front of the body, and each button has its function indicated by a "color" next to it.
White (upper left) is "ADJUST," yellow (upper right) is "LIGHT," red (lower left) is "MODE," and green (lower right) is the "DATE, START/STOP" button.
It is both intuitive and unintuitive that the colors represent the functions...
I think it was a desperate measure because the buttons are located far from the windshield (on which letters can be printed), but perhaps it was the fashion at the time, since CITIZEN's DIGIANA also has colored buttons.
Also, having the buttons on the front is a reasonable design for molding plastic (it can be die-cut in one shot)
If the F-100 had sold more explosively, it might have become the norm for plastic-body digital wristwatches to have buttons on the front!
Also, although black wristwatches are quite common today, before the F-100, wristwatches with black bodies were basically metal or gold-plated (with the exception of a few such as CITIZEN's "Blackie"), so black wristwatches were quite rare.
Therefore, in Japan, the catchphrase of the F-100 in pamphlets was "Black Quartz(黒のクォーツ)".
By the way, "Black Quartz" is pronounced "KURO-NO quartz" in Japanese, which is similar to "CHRONO quartz".
![[CASIO F-100]](../img/CASIO_F-100_04.jpg)
![[CASIO F-100]](../img/CASIO_F-100_05.jpg)
To switch between time display mode and stopwatch mode on the F-100, press and hold the lower left button (red).
There are many unique ways to operate old digital wristwatches, and if I don't write them down somewhere, I'm likely to forget them.
![[CASIO 52QS-14]](../img/CASIO_F-100_06.jpg)
![[CASIO F-100]](../img/CASIO_F-100_07.jpg)
【Postscript 1】
The successor model (CASIO F-200) is also listed.
This model is more rare than F-100 and 52QS-14!
【Postscript 2】
The number of accesses to this page (CASIO F-100) suddenly increased, and when I checked the reason, I found a press release from Casio announcing the release of a reissue model of the F-100.
The model number of the reissue model is "CASIO A100" and it will be released in August 2021 in Japan.
I immediately looked up the CASIO A100 on the Internet, but all the sites were exactly the same as Casio's press release, so I will list some of the too detailed points that are unique to this site below.
1. The stopwatch function of the A100 is 1/10 second measurement, which is intended to create a daringly retro look.
As shown in the photo above, the original F-100 already had a stopwatch function that measured 1/100 second, which was still rare in 1978!
2. While the F-100's originality lies in its "resin body" and "black quartz," the A100 has a resin body that has been plated on purpose.
As for colors, four models are available: silver (A100WE), gun metallic (A100WEGG), and gold (A100WEG), plus a design in collaboration with "Pac-Man" (A100WEPC), but I would have preferred black paint or an unpainted model with a resin body, if possible.
3. The function of the buttons, which were not displayed anywhere on the F-100, are now laser-engraved on the back of the A100 after a lapse of more than 40 years. Incidentally, the module number on the back of the A100 is 3503.
4. Since the F-100 is famous as the "Alien Model," if you want to collaborate with NAMCO, why not something like "Galaxian" rather than "Pac-Man"?
The CASIO A100 is also a very affordable model, with the cheapest model (silver) priced at 6,600 yen including tax, which is cheaper than the F-100 sold more than 40 years ago (7,500 yen: no consumption tax at the time).
If you are not sure whether to buy it or not, buy all the colors :)
【Postscript 3】
CASIO A100, I bought it right away!
I had not yet seen a photo of the F-100 and A100 together posted anywhere, so I took one right away.
![[CASIO F-100_and_A100]](../img/CASIO_A100_and_F-100_01.jpg)
![[CASIO F-100_and_A100]](../img/CASIO_A100_and_F-100_02.jpg)
![[CASIO A100_and_F-100]](../img/CASIO_A100_01.jpg)
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